Sep 29, 2026
EVOPHORIA TAKEOVER: THE LUXURIOUS MARBLE CIRCUS.
Two days of magical experience, one euphoric feeling.
Coming back from the successful edition in 2025, The Luxurious Marble Circus in grand collaboration with Investec gave Joburg a weekend of evophoria and took it a step further with a creative collaboration.
VISUAL ARTS & FASHION
Stepping into the world of arts, Samurai Farai (@samurai_farai) took us through a creative visual arts world at The Luxurious Marble Circus on 26 & 27 September 2026. The 94.7FM Emporium Village had all the exclusive merchandise and artistic experience from Samurai Farai Studio in collaboration with the LMC featuring Thee Buhle, Mo Flava, Kinetic & more on decks. This is more than just a creative collaboration - this is culture reshaped.
“We are not a lineup festival. This is a festival that leads with its brand and its story.”
Greg Walsh
CEO, G&G The Goosebumps Company
BRAND PARTNERS ENHANCE THE LMC EXPERIENCE
Brand partners curated spaces that brought each brand's personality to life and more importantly, for over 5 000 guests to interact with them. The Luxurious Marble Circus Stage being the main stage, some brands had their own stages such as Heineken House Sensessions, Savanna Dry District Stage and 947 Emporium Village, with the Tasting Station being the fifth stage.
Johnnie Walker's new Black Ruby activation was one that was hard to miss with ruby theme and neon lights. Guests were indulging in the new Johnnie Walker Black Ruby cocktails as the sun was setting and the festival in full swing. Other brands include Mercedes Benz, Country Road, Pantry by Marble, Schweppes, and more.
JOHNNIE WALKER BLACK RUBY ACTIVATION. PHOTO CRED: @VISUALS.BY.ITU
Evophoria: The Ultimate LMC Experience
Evolution and euphoria (evophoria) was the theme of the festival for the weekend. For two days, guests were invited to dress up and show up to the whimsical world beyond words.
The lineup featured Scorpion Kings, Shimza, DBN Gogo, Dlala Thukzin, DJ Kent, and more. Lineups aren't the sole reason festivalgoers like to attend anymore, the expectations have shifted. Fashion, hospitality and aligning brand partnerships shape the success of modern events, and that's where The Luxurious Marble Circus gets it right.
For the festival, the real luxury lies in the euphoric experience and memories guests take home.
